This simple observation sparked an interest in designing a typeface that could communicate in a casual yet functional manner. To achieve that, Thierry combined these two very different sources of inspiration.
We’re proud to present GT Maru, an ode to rounded English characters found on signage across Japan. It combines the warmth and flow of sign painting with the mechanical quality of engraved letters.
The typeface is a result of Thierry Blancpain’s trips to Japan. Afterwards, he found himself thinking about the wayfinding signage he had encountered on his trip. What could he learn from these designs?